Onsite at the Fintech Talents Festival – Joelle Boehme, Commercial Lead, Embedded Finance, Adyen spoke to us about Adyen’s approach to embedded finance and how the infrastructure they’ve built has developed.

Adyen empowers platforms to deliver seamless payments to their end users. The next frontier is to make that customer experience even smoother by offering a broader range of tailored financial services. Given the knowledge platforms have about their end customer’s needs, they are uniquely well placed to determine what their users/merchants need and when they need it. That could, for example, include merchant cash advances.

Trust plays a crucial role in the relationships that platforms have with their users. Listen to the full interview below to hear Joelle’s views on embedded finance and the Fintech Talents Festival experience.

FTT Embedded Finance & Super Apps Europe returns on 16 May, where the conversation and explorations of this growing opportunity continues

Lisa Moyle, Chief Strategy Officer, VC  Innovations